• Why Starbucks is closing all its Teavana stores

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    The death of the American shopping mall just took another victim. Starbucks(NASDAQ: SBUX) announced with its third-quarter earnings results that it will close all 379 Teavana locations over the next year. Starbucks bought Teavana in 2012 for $620 million, and modestly expanded its store count over the last five years. But as mall traffic falls and Starbucks struggles to live up to expectations for comparable-store sales, it’s cutting some of the fat.

    The financial impact

    Doing more with the Teavana brand

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